A banner swap, a price change, a new section before Monday's launch. Small website jobs stall when there's nobody on hand, and they stall at the worst possible moment.
Buyers judge you by your website and reward whoever moves fastest. Keeping up takes small, frequent jobs, and small frequent jobs are exactly what stall when every change needs a supplier, a quote and a queue.
of people admit judging an organisation's credibility by the design of its website
more likely to qualify a lead when you make contact within the hour
of website enquiries to small businesses never get a reply at all
Slow is the norm, which makes quick a genuine edge. A website that changes the day you need it to puts you ahead of most of the field. It just takes hours someone actually has, held by someone who already knows your site.
It's Monday morning, the spring campaign starts today, and the offer isn't on the homepage yet. Press play to run the week both ways.
You email the freelancer who built the site two years ago.
You message your account manager, who already knows the site.
No reply yet. The campaign emails are already going out.
The job is booked against this month's hours. No quote needed.
A quote arrives for the 40 minute job, with a two week lead time.
The offer is live on the homepage, checked on mobile.
You try a second supplier. They need access, context and a call next week.
A broken button crops up late Friday. The emergency draw covers it the same day.
The offer goes live nine days after the campaign peaked.
The planning call lines up next month's jobs before they turn urgent.
The timings are illustrative, the pattern isn't. we hear this every week
was the average wait before a first human reply to a website enquiry, across 225 small businesses tested in one study. Slow responses are everywhere. Whoever moves fast stands out. Leadferno, 2024
A new supplier each time means access, context and history explained from scratch. You pay in time and money before any real work starts.
A 20 minute tweak isn't worth a procurement dance, so it quietly doesn't happen, and the website falls behind the business it's meant to sell.
The moment a change matters most, launch week, appeal season, event day, is exactly when a supplier queue costs you most.
With hours on tap and a person who already knows your website, the ten minute job takes ten minutes again.
Retainer hours cover the work you ask us to do. Content changes, small fixes, design tweaks within your brand, tracking, the questions in between. Bundles are exclusive to care plan clients, and the hours cost well under our ad hoc rate of £95 an hour, with consultancy at £165 an hour.
For a constant flow of changes and improvements
5 or more hours a month, 12 months for the price of 11
Save £1,300 every year
5 or more hours a month
Save £75 every month
Enough capacity that the website keeps improving every month.
For a managed, planned month of changes
3 hours a month, 12 months for the price of 11
Save £615 every year
3 hours a month
Save £30 every month
Actively managed hours, with a plan for every month.
For the odd tweak, fix and question
1 hour a month, 12 months for the price of 11
Save £480 every year
1 hour a month
Save £35 every month
Almost every website needs the odd hour. This puts it on tap.
Annual billing gets 12 months for the price of 11. Hours pool across all your websites and don't roll over, but for genuine emergencies you can draw up to half of next month's hours early.
From three hours up your retainer is actively managed, so the budget you set actually turns into finished work.
If a request is bigger than the retainer, we say so up front and quote it properly. Nothing quietly burns your hours, and nothing sits in a queue you can't see.
We're a nine person team in Edinburgh and we've been looking after WordPress websites since 2010. Small enough that you know everyone by name, experienced enough that your website's weird problem is one we've seen before.
Half an hour with your account manager to review last month's hours and line up what matters next.
Standard and upA shared running list of jobs big and small, so the good ideas don't get lost between months.
Standard and upCritical problems can draw up to half of next month's hours early. A broken form doesn't wait for the first of the month.
Every bundleHosting, security, manual updates, monitoring and plain English reporting, from £89 a month.
See the care plans AI & SEO Visibility BlueprintA one off audit of how you surface in Google and AI tools like ChatGPT and Gemini, with a ranked plan to fix what it finds.
See the BlueprintBook a 30 minute discovery call to set up your retainer. We'll talk through how much support you typically need, how hours pool across your websites, and which bundle suits.
Book a discovery callor email hello@jellyhound.co.uk
Retainer bundles are available to care plan clients. Unused hours don't roll over month to month.
Figures cited on this page come from Stanford Web Credibility Research (2002), Harvard Business Review (2011) and Leadferno (2024).
