Pricing

All prices exclude VAT.

WordPress Care Plans

The website, run for you

Hosting, security, manual updates, monitoring and reporting as one monthly plan. The monthly fee is the same on either billing, and annual sign ups pay half the onboarding fee. Read the full care plans page

Penthouse

Mission critical websites

For membership, e-commerce and integration heavy websites

£299/mo

Onboarding £385 Save £385

Onboarding £770

  • 1 hour critical response, updates via staging
  • 60 minutes of technical fixes every month
  • Strategic Blueprint at onboarding, worth £1,250

When an hour of downtime has a price on it.

Full inclusions in the comparison below
Studio

The essentials

For small businesses, charities and brochure websites

£89/mo

Onboarding £105 Save £105

Onboarding £210

  • Manual monthly updates by a real human
  • Premium hosting, CDN and free SSL included
  • Daily backups, daily security scans, form testing

You stop thinking about the website, because someone else already is.

Full inclusions in the comparison below
30-day money-back guarantee on your Care Plan.
+ View full feature comparison
Inclusion Studio Townhouse Penthouse
Support SLA
Standard 48-hour response
Priority response (1hr / 4hr / 24hr)
Updates & maintenance
WordPress core, theme, plugin updatesManual monthlyManual on staging first
Visual checks after updatesManual on homepageManual on up to 6 key pages
Emergency security patches Critical security fixes applied out-of-cycle when serious vulnerabilities are disclosed, without waiting for the regular monthly cycle. All tiers included, worked through in tier order (Penthouse first, then Townhouse, then Studio). Penthouse patches go via staging with a pre-promotion backup.Priority queue + staging
Disk-space monitoring
Free yearly domain renewal
Backups & recovery
Off-site backupsDailyHourly
Backup retention14 days14 days
One-click rollback If an update goes wrong, we can restore your website to the previous working version in seconds. No panic, no data loss.
Backup restoration testing We periodically restore backups end-to-end to verify they actually work when you need them, not just that they were taken. Studio and Townhouse restoration tests are available ad-hoc on request.Quarterly
Backup before staging-to-live promotion
Monitoring & security
Uptime monitoring10-min checks5-min checks
Malware scansDailyDaily
Web Application Firewall A security layer that filters out malicious traffic before it reaches your website, like a doorman for your web traffic.
2FA + security headers Two-factor authentication for logins, plus HTTP rules that protect against common web attacks (XSS, clickjacking, content sniffing).
SSL renewal management
Lead capture & conversion
Contact form testing Studio and Townhouse: forms tested during monthly maintenance and after any updates to form-related plugins. Penthouse: forms tested weekly as a scheduled cadence.Monthly + on updatesWeekly
Form spam-rate monitoring
Email delivery checks Monthly check that mail from your website is actually being sent and accepted by the receiving mail server. Confirms delivery is working end-to-end.MonthlyMonthly + weekly form delivery
Deliverability quality (spam-folder placement)QuarterlyQuarterly
Enquiry-storage verification Monthly check that enquiries submitted through your website are being stored on the site itself (not only sent by email). Where no new stored enquiries are recorded, we email you to flag it and agree next steps.MonthlyMonthly
Conversion tracking sanity check
Mobile/responsive check
Broken link scanning
Performance & SEO
Performance optimisation (caching, image, database)
Core Web Vitals tracking Google-defined speed metrics that affect search ranking: how fast pages load, become interactive, and stay stable.
SEO health snapshot
Premium SEO software
Technical Fixes monthly (60 min) 60 minutes of monthly improvement work on page speed, technical SEO, and on-page issues, included at Penthouse.
Strategic Blueprint at onboarding A one-off strategic audit covering keyword ranking, competitor benchmarking, site architecture, plus Technical Audit findings. Level 2 of the AI & SEO Visibility Blueprint, included at Penthouse. Upgrade to Full Visibility (AI prompt research) available for £1,250.
Plugins & licences
Premium plugins included (£300+/yr saved) Premium licences for page building, contact forms, custom content fields, cookie consent, privacy-friendly analytics, and premium email delivery, covered where your website uses them. Studio includes the core three; Townhouse and Penthouse add the rest.
Hosting
Premium WordPress hosting We choose and run a premium WordPress host on your behalf. The hosting account is in our name; you get a single invoice with hosting bundled in. We disclose the current provider to any client who asks.
Cloudflare Enterprise CDN
Free SSL with auto-renewal
Unlimited website visitors
Reporting & account
Monthly status report+ improvement outcomes
Privacy-friendly traffic analytics
Annual strategic review call (annual sign-ups)
Account contactStandard supportNamed account manager
Pricing
Monthly fee (excl. VAT)£89/mo£299/mo
Annual onboarding£105£385
Monthly onboarding£210£770

Multi-site portfolio? Prices reduce from 3 or more websites under one account.

Support Retainer

Hours on tap for the work you ask us to do

Monthly bundles of support time for care plan clients. Hours pool across all your websites and don't roll over. Annual billing gets 12 months for the price of 11. Read the full retainer page

£95/hrad hoc support for care plan clients
£165/hrconsultancy
Active

5 or more hours a month

For a constant flow of changes, scales smoothly to 15 hours

from £366.67/mo

7 hours and up from £481.25 a month, 12 months for the price of 11

Save £1,300 every year

from £400/mo

7 hours and up from £525 a month

Save £75 every month

  • Account manager and monthly planning call
  • Hours pool across all your websites
Step up or down with 30 days notice
Light

1 hour a month

For content tweaks, quick fixes and questions

£55/mo

12 months for the price of 11

Save £480 every year

£60/mo

or £55 a month billed annually

Save £35 every month

  • One dedicated hour every month
  • Hours pool across all your websites
Step up or down with 30 days notice

Retainers are exclusive to care plan clients.

Where each request lands

Most of what you'll ask for sits comfortably inside your support hours. Bigger work that carries commercial risk gets scoped as a project. A few things sit outside our specialism, where we'll point you at people we trust.

Included in support time

Everyday changes you can spend retainer hours on

  • Content edits. Update existing text, fix typos, refresh page copy, swap quotes, change calls to action.
  • Blog and news uploads. Posts, case studies, announcements. You provide the content; we publish, format and tag.
  • Page layout adjustments. Move sections, reorder elements, tweak spacing, swap components.
  • New sections on existing pages. A new band, feature block or call to action, where you can give us clear direction.
  • Design changes with clear direction. Adjustments inside your existing brand. Not a brand refresh or full redesign.
  • Image swaps and optimisation. Replace, resize, compress.
  • Tracking and pixel installation. Google Tag Manager, GA4 events, conversion tags, Meta and LinkedIn pixels.
  • On-page SEO tweaks. Meta titles, descriptions, alt text, heading structure on existing pages.
  • Plugin and setting tweaks. Configuration changes inside your existing stack.

Quoted as a project

Anything that needs a project manager and carries commercial risk gets scoped properly first

  • Custom development. New features, custom plugins, anything that goes beyond configuration.
  • Integrations. CRM, marketing automation, ERP, anything where two systems need to talk reliably.
  • Ecommerce changes. Payment systems, checkout flow rebuilds, subscription logic. Places where a wrong move costs you sales.
  • Brand refresh. A new visual identity rolled out across the website.
  • Full website redesign. A new look and feel, new templates, or a rebuild from scratch.
  • Major migrations. Hosting moves we don't run, big content restructures, domain consolidations.

Not included

We have a separate service for these or we can recommend partners we trust

  • Consultancy. Director time working on business development, digital strategy and training. Billed separately at the consultancy rate, never drawn from retainer hours.
  • Content writing. Blog posts, page copy, brand content. We can upload content you provide, but we don't write it for you. For SEO and GEO content done for you, see the Content Creation option in our AI & SEO Visibility Blueprint.
  • SEO and GEO strategy. Keyword research, content briefs, ranking strategy, link building. Available as part of our AI & SEO Visibility Blueprint.
  • Paid advertising. Google Ads, Meta Ads, LinkedIn. Strategy, creative, spend management.
  • Social media management. Posting, scheduling, content creation, community management.
  • Email marketing campaigns. Strategy, creative, list building.
  • Branding and positioning. Visual identity, naming, messaging strategy.

Not sure if it's support or a project? Ask. Our team flags it before any work starts, so there are no surprises on the invoice.

AI & SEO Visibility Blueprint

One-off audits, three ways to act on them

Fixed price audits of how you surface in Google and in AI tools like ChatGPT, Claude, Perplexity and Gemini. Each level includes everything in the level below it. Read the full Blueprint page

Level 3

Full Visibility

For businesses that want the full plan to win modern search

£2,500

one-off, per website

  • 10 to 15 bespoke buyer journey questions, tested
  • Prioritised roadmap with 3, 6 and 12 month milestones
Delivered in 15 working days from question approval
Level 1

Technical

For a clean baseline before anything else is spent

£395

one-off, per website

  • 10 standard buyer questions tested across 4 AI engines
  • Ranked report with prioritised fixes
Delivered in 5 working days

Acting on the findings

Every report ends with a ranked list. Pick how it gets delivered.

Fix it now

Quoted from your report

A one off project that knocks out the top findings. We scope it, you approve the price, we get on with it.

Any blueprint level

Fix it monthly

Uses your retainer

The roadmap spread across the months, with ring fenced time in your support retainer worked through at every planning call.

Standard retainer or above

Content engine

£295/mo

Research led content drafted with AI and polished by a professional copywriter, aimed at the gaps and keywords your audit found.

Needs Strategic or above

Both ongoing routes include a free progress review at month 12.

FAQs

The questions clients usually ask

How does the multi-site discount work?
Care plan prices reduce when you bring 3 or more websites under one account, and every website counts toward the total whatever its tier. The exact bands depend on your mix of tiers, so we'll walk you through the figures on a discovery call.
What's the difference between annual and monthly billing?
For care plans the monthly fee is the same either way, and annual sign ups pay half the onboarding fee. For retainers and the content engine, annual billing gets 12 months for the price of 11. The toggles above each section show both sets of figures.
Do I need a care plan to buy a retainer?
Yes. Retainers are exclusive to care plan clients, because the retainer builds on a website we already run and know. Plan clients can also buy ad hoc support at £95 an hour whenever they'd rather not commit to a bundle.
What happens to unused retainer hours?
Unused hours don't roll over month to month. For genuine emergencies, a security incident or a broken lead capture form, you can draw up to half of next month's hours early. And if you're consistently under using, stepping down a tier takes 30 days notice, pro rated.
What does the Blueprint cost in later years?
Clients on an ongoing route, ring fenced retainer time or the content engine, get a free progress review at month 12 against their blueprint baseline. A full blueprint refresh, the same methodology as the original, costs roughly half price. Technical £200, Strategic £625, Full Visibility £1,250. Most clients use the progress review most years and book a refresh every 2 or 3 years.
I'm on a Penthouse care plan. What's already included?
The Strategic blueprint at onboarding, worth £1,250, and 60 minutes of monthly technical fixes are both part of your tier. If you want the Full Visibility level, the upgrade costs £1,250.
What if it's not working out?
Care plans come with a 30 day money back guarantee on your first month, and everything runs on 30 days notice either side after that. Your website is yours. Files, domain and any custom work transfer cleanly if you ever leave.

Not sure which combination fits?

Book a 30 minute discovery call and we'll size it together. Which care plan tier, whether a retainer makes sense, and which blueprint level would tell you the most. No pitch, no pressure.

Book a discovery call

or email hello@jellyhound.co.uk

All prices exclude VAT. Care plan and retainer changes take 30 days notice, pro rated. Non-standard builds get a tailored quote at onboarding.